Wharton Business Foundation

How Do You Know If Your Business’s Website Design Is Good?

How do you know if your business's website design is good? It all depends on your website visitor. How they view your site and the purpose that it serves. You have less than twelve seconds to grab your site visitors' attention and hold them on your site. ... Read >

What Is A Site Map?

Do you usually wonder what to do next whenever you visit a certain web site? Well, you can always rely on site maps. A site map is a list of pages of a web site available for surfers or site visitors. This can be either a document in any form used as a pr... Read >

What Is A Site Map?

Do you usually wonder what to do next whenever you visit a certain web site? Well, you can always rely on site maps. A site map is a list of pages of a web site available for surfers or site visitors. This can be either a document in any form used as a pr... Read >

Drive Traffic To Your Web Site With Craigslist And Classified Ad Sites

First thing you need to remember is that, reaching the top doesn't happen overnight. So, you must have a lot of patience. And yes, at this point, patience can be a skill if you want to drive traffic to your website. Years ago, when the internet first beca... Read >

What’s the difference between “On Page” and “Off Page” site optimization?

The terms "on page" and "off page" are two important words to familiarize yourself with if you're new to the art and science of search engine optimization. They are an integral part of the SEO process used to increase website traffic. Although there's a b... Read >

What Is Page Rank And How Do I Get It?

You may be asking yourself the same thing. PageRank is a value that Google made to determine how important a particular web page is and how it positions itself with other web pages. Simply put, it's how a webpage ranks itself with it's competition. The mo... Read >

How To Write Your Company's Mission Statement

Why do you need to write a mission statement for our company? Well, the reason is simple. The mission statement is a reflection of how you look at your growing company, how you want other people to see it, what your company's main purpose is, how it benef... Read >

How To Use Branding To Grow Your Business?

Not only big companies or corporate names need to think about branding, this can also be applied to small businesses as well. Branding says a lot about you and your business, and this certainly true for a home-based, one person operation to a multinationa... Read >

What Is Branding?

What does a person remember whenever they think of their favorite book, restaurant or even a celebrity? The brand! Yet what is a brand? A brand is a name or symbol that's commonly known to identify a company or its products and services and separate them ... Read >

Ever Wonder What is Social Media?

If you're like many business owners you're probably wondering, what exactly is social media? If you don't know what it is then your business is missing out on a tremendous marketing and sales tool. Also, without a thorough understanding of Social Media, y... Read >

How To Get The Results You Want From Your Marketing?

Before the 1980s, selling was simple because the marketplace was a lot less crowded. There was less competition, fewer choices, and not much information available to a customer. If you wanted a Chevy, you'd simply go to the Chevy dealership and get one. T... Read >

I’m A Small Business Owner, How Can Outsourcing Help Me?

Many of our clients have been able to build their businesses successfully as a direct result of outsourcing. One of the most common jobs that they outsource is appointment setting. If your company does any type of outside sales (and most do) having an out... Read >

The Basics Of Internet Marketing

As you are probably aware, there are many options when it comes to using the internet to market your business. It's easy to understand why so many people feel lost and not sure where to start. Our marketing options consist of: search engine optimizati... Read >

What Do I Need To Do To Start Marketing My Business On The Internet?

Many people are daunted by effective custom web design, site optimization, internet marketing, seo, etc. How can you blame them? There are so many so called "experts" out there spouting off the latest internet tripe. With just a little research, you soon ... Read >

How To Do Research To Write Articles?

Articles come in many sizes and levels of complexity. There is no single set of rules that fits every project, but there are guidelines you should follow to keep yourself on track throughout the weeks as you prepare, research and write. You will complete ... Read >